The Case for Clear Mascara

Luisa Beccaria - Backstage - Milan Fashion Week - Womenswear Fall/Winter 2025/2026
Luisa Beccaria - Backstage - Milan Fashion Week - Womenswear Fall/Winter 2025/2026 / Rosdiana Ciaravolo/GettyImages

The Case for Clear Mascara

Simplicity Wins Sometimes

In a makeup world filled with volumizing, lengthening, curling, and waterproof formulas, clear mascara might seem like the underdog. But for me, it became a hero product—a minimalist’s secret weapon.

Clear mascara offers a way to groom lashes and brows without the heaviness or risk of smudging. On natural makeup days or in hot weather, it provides subtle definition and polish without the commitment of full mascara.

Multi-Purpose Magic

It’s not just for lashes. I use clear mascara to tame flyaways, set my brows, and sometimes even smooth unruly baby hairs at the hairline. The versatility makes it a permanent fixture in my makeup bag.

For those who prefer a no-makeup makeup look, clear mascara is the perfect tool. It adds structure and shine while keeping the overall effect soft and natural.

Why I Keep Reaching for It

There’s a confidence in knowing I can achieve a put-together look without overcomplicating things. Clear mascara has become my quiet essential—always reliable, never overdone. Sometimes, beauty is best when it’s simple.